Data Enrichment
Stop paying for bad data
Intelligent waterfall enrichment queries 150+ data providers in sequence, automatically selecting the most accurate result for every contact. One API call. Best-in-class coverage. No more bounced emails.
1
Single-source data fails
ZoomInfo claims 95% accuracy. In practice, you're getting 60% at best. One provider can't cover every contact, every company, every region. You're emailing dead addresses and calling disconnected numbers.
2
Manual waterfalls don't scale
Some teams try to fix this by querying multiple providers manually. It works—until you're enriching 10,000 records and managing 8 different vendor contracts. The complexity kills you.
3
You're paying for data you already have
Every time you buy a list or enrich a contact, you're probably paying for data that exists somewhere in your stack. Your CRM, your marketing automation, your product analytics—all sitting in silos.
One request triggers a cascade across Apollo, Clearbit, ZoomInfo, Lusha, and 140+ more sources. The system tests each result for validity and returns the best match—not just the first match.
Before querying external providers, Lantern checks your existing systems. That contact might already exist in your CRM, your support tickets, or your event registrations. Why pay twice?
Email deliverability scoring. Phone number verification. Employment status checks. You don't just get data—you get data you can actually use.
No more duplicates. No more conflicting information. Lantern merges results into a single, accurate profile that stays updated across your entire stack.
Access 150+ data providers through a single integration. No more managing multiple vendor contracts.
Credits are consumed only when external data is required. First-party matches are free.
Data decays at 30% per year. Lantern automatically re-enriches stale records to keep your database current.
See exactly which provider returned which data point. Complete transparency for compliance and debugging.
Data decays at 30% per year. Lantern automatically re-enriches stale records to keep your database current.
- Buy a ZoomInfo or Apollo license
- Accept 60% accuracy as "good enough"
- Manually cross-reference multiple tools
- Watch bounce rates climb
- Re-enrich the same contacts quarterly
- Pay for data you already have
- One integration, 150+ providers
- 95% verified accuracy
- Automatic multi-source waterfall
- Real-time validation before delivery
- Continuous refresh, always current
- First-party data used first, free
Use cases
+40%
faster speed-to-lead, 3x more qualified conversations
Marketing Ops Manager at a SaaS company
+95%
email deliverability, $200K saved on bad data
Revenue Operations Director at an enterprise
2x
more conversations per rep per day
Head of Growth at a Series B startup
Sarah Chen
VP Revenue Operations
See how intelligent waterfall enrichment delivers the accurate data your revenue team needs.
